Press

A Smart Necklace That's Like a Locket for the 21st Century — WIRED, 2014

It's Time for Brands to Take Wearables to the Next Level — MediaPost, 2014

17 Influencers Shaping Wearable Technology — Bouncily, 2014

People Are Getting Buzzed On These New Haptic Feedback Devices — FastCompany, 2014

The Big Idea — Porter Magazine, 2014

Prototype ‘Purple’ locket brings classic jewelry into digital age — Geekwire, 2014

CES Panel: Make Wearables Meaningful Or Risk Novelty — The Hollywood Reporter, 2014

Why is Wearable Technology So Damn Ugly? — The Telegraph, 2014

The Future of Fashion – Download File and Print — Forbes, 2013

How technology will soon be stitched into our lives — Geekwire, 2013

Gauging the Natural, and Digital, Rhythms of Life — New York Times, 2013

Edgy Gadgets at Texas Festival — Wall Street Journal, 2012

Electricfoxy’s tech-enhanced sports vest is a wearable Pilates coach — WIRED, 2012

Smart Attire Required — WIRED UK, 2012

Buzzing clothes could teach you to be a better athlete —New Scientist, 2012

Published

Porter Magazine, The Big Idea, 2014

Digital Sociology by Deborah Lipton, 2015. Excerpt from Chapter 8 “The Digitised Body/Self”:

One designer (Darmour, 2013) has argued that if these technologies remain too obvious, ‘bolting’ these devices to our bodies will ‘distract, disrupt, and ultimately disengage us from others, ultimately degrading our human experience’. She asserts that instead these objects need to be designed more carefully so that they may be integrated into the ‘fabric of our lives’.

Functional Aesthetics: Visions in Fashionable Technology by Sabine Seymour, 2010

Ping is featured amongst other inspiring projects, showcasing the dynamic between fashion, design, technology, and sciences.

Thoughts on technology and design

“.. technology should enhance our lives by integrating utility, emotion, and meaning.”

— MediaPost, 2014

A Smart Necklace That's Like a Locket for the 21st Century

“We didn't imagine some capability first, and optimize a form factor for it,” says Darmour. “Instead, we started with the form and tried to understand the value it brings.”

Wired

“..we need to move away from novelty towards really useful, beautiful systems.."

— WIRED, 2012

Jennifer “refers to the necessity of “meaning”; not just something we want to wear but something that will add value to our lives.”

— The Telegraph, 2014

“.. there is a paradigm shift, instead of us interacting with technology, the technology interacts with us.”

— Forbes, 2013

Ping, a garment that connects naturally

“I’d like to see us move.. to seamlessly integrating it (technology) beautifully into our lives so it enhances the human experience, as opposed to obstruct it and distract us.”

— GeekWire, 2013

Media and press inquiries